To mark the 2025 Global Money Week, Unity Bank Plc hosted financial literacy training sessions in 13 secondary schools across Nigeria, aiming to empower youths with essential money management skills.

The initiative, themed “Think before you follow, wise money tomorrow,” was designed to help young people develop critical thinking abilities in financial decision-making, particularly in a world influenced by social media and digital distractions.

Ebenezer Kolawole, Unity Bank’s Managing Director/CEO, supported the initiative and attended a session at Boys Model Secondary School in Owerri, Imo State. Represented by William Odigie, the bank’s Zonal Head for South South/South East, Kolawole stressed the importance of financial responsibility and encouraged students to embrace saving, investing, and smart financial management while avoiding impulsive spending, especially online.

In his speech through the Zonal Head, Kolawole said, “The habits you form now around saving, spending, and investing will shape your financial future. It’s not about how much you have, but how wisely you manage it.”

Unity Bank’s facilitators conducted engaging discussions, hands-on money management exercises, and quizzes across the 13 schools nationwide. Students who performed well in these sessions were rewarded with branded gift items, further reinforcing the financial literacy lessons.

The bank’s involvement in Global Money Week aligns with its broader commitment to youth empowerment and financial education. Recently, Unity Bank also introduced the GenFi digital banking app, a youth-focused platform aimed at teaching children and teens smart money habits through gamified learning, goal-setting, and parental guidance.

Global Money Week, a global initiative coordinated in Nigeria by the Central Bank of Nigeria in partnership with the Bankers' Committee and Junior Achievement Nigeria, focuses on instilling strong financial knowledge and habits in young people to encourage financial inclusion.

Essential News reported that to advance financial literacy among Nigeria’s youth, Unity Bank Plc has introduced GenFi, a new digital banking platform tailored to equip children and teenagers aged 8 to 18 with essential financial skills.